Japanese duty-free giant Laox partners with Alipay for O2O retail

By Olivia Minnock
Japan’s largest duty-free retailer Laox will be expanding its online-to-offline (O2O) retail offering with help from Chinese ecommerce giant Alibaba a...

Japan’s largest duty-free retailer Laox will be expanding its online-to-offline (O2O) retail offering with help from Chinese ecommerce giant Alibaba and its payments arm Alipay.

As part of the partnership, Chinese travellers to Japan will be able to use Alibaba’s online travel agency Fliggy, and pay for tax-free items using Alipay, which can then be collected at Laox’s 38 brick-and-mortar locations across Japan.

SEE ALSO:

 

Laox dates back 90 years and is currently owned by Suning, a Chinese home goods retailer which acquired the Japanese firm in 2009. It currently has an ecommerce shop on Suning.

Chinese spending, especially abroad, has seen a significant increase in the past few years thanks to a growing middle class and decreased travel restrictions. As such, many retailers and payment providers are working to make it easier for Chinese customers to pay all over the world as they would at home.

Laox hopes to expand its O2O product offering significantly: currently, it has about 100 products on offer, largely skincare and cosmetics, but the business aims for a range of over 5,000.

 

Share

Featured Articles

Pay Later: Does Apple's latest offering threaten BNPL?

We ask several industry insiders whether Apple Pay Later, the tech firm's foray into BNPL, threatens the market and risks marginalising smaller players.

Is Launching a Fintech Unicorn Easier than Ever Before?

With new unicorns in the fintech space emerging every week, we take a look at the traits that enable companies to scale at pace

Why BaaS is transforming the financial services space

We look at the latest changes in the BaaS space, taking into consideration new technologies, marketplace demands and changes in the financial landscape

Wealth management trends and the ‘new normal’

Financial Services (FinServ)

Innovation is driving fintech, Shuki Licht, Finastra CEO

Financial Services (FinServ)

SIX SME Banking Trends that are Disrupting the Space

Banking