How CRIF provides BRD with a competitive edge

CRIF is providing Romanian financial services leader with a competitive edge, with a partnership built on trust, innovation, and a shared financial vision

Since 1988, CRIF has been responsibly supporting its clients glocally in their everyday financial journey, through trusted information, advanced cutting-edge solutions, and unique expert knowledge. Today, CRIF offers banks, financial institutions, utility companies and businesses qualified support in every phase of the customer relationship. 

One such long-term collaboration is with BRD, one of the leading financial institutions in Romania and part of the Société Générale financial group. As Arianna Lombardo, EMEA Business Development at CRIF describes, the longevity and success of the CRIF-BRD partnership is built on three topics: trust, shared vision, and innovation.

Marcello Nadalini, Executive Director at CRIF - Head of Solutions and Digital Services at CRIF, outlines how CRIF’s solutions have bolstered BRD's competitive positioning. “Our advanced credit scoring and risk assessment tools enable BRD to make more accurate lending decisions, ultimately reducing risk exposure,” he states. “Additionally, our technology streamlines BRD’s credit application and approval processes, enhancing speed and efficiency.”

The challenge of balancing business development with regulatory compliance is not lost on financial institutions. “CRIF assists our partner banks in navigating this challenge by incorporating compliance requirements seamlessly into their processes, such as GDPR guidelines.”

Importantly, CRIF has also been instrumental in helping financial institutions meet the demanding ESG requirements. “In the last years, CRIF has helped many financial institutions meet these demanding requirements thanks to the ESG data that it is capable of providing on companies of all sizes, and to specific consulting services for disclosure obligations, climate stress tests, and beyond.”

As for the future, both CRIF and BRD are keen to leverage technology and advanced analytics as enablers for both risk and customer management processes. “In particular,” Lombardo says, “CRIF’s future plans in our partnership with BRD aim to leverage more technology and advanced analytics as an enabler for both risk and customer management processes, while expanding the level of collaboration on new hot topics like open banking, green lending, smart financing and SMEs.”


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