Oliver Wyman: Better data enhancing the payments experience
FinTech Magazine speaks to Oliver Wyman’s Head of Payments for Europe Dr Stephen Whitehouse at Money20/20, about the ways better quality data is helping to boost payments offerings.
As put by Dr Whitehouse: “The future is all about information, where the payments process is something in the background of the customer experience.
“Consumers and businesses are going to be paying for the value of information a data provider can give. It’s these businesses that will be able to differentiate themselves, using machine learning and AI on the back of quality data.
“With better quality data, businesses will be able to predict consumer behaviour and wider consumer trends to inform their next step actions.”
For more from Dr Stephen Whitehouse, you can watch the video above or on the FinTech Magazine LinkedIn page.
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