First Women’s Bank taps Fiserv to serve ‘women’s economy’
A new challenger bank is partnering with leading fintech Fiserv to serve the ‘women’s economy’ through business lending and other financial services.
First Women’s Bank will leverage Fiserv’s platform to accelerate its launch for 2021. It aims to support SMBs in the United States led by women and will be “the only bank in the [US] with a strategic focus on the women’s economy,” according to the institution’s president and CEO Marianne Markowitz.
The goal is to create a “first-of-its-kind platform to connect small businesses with innovative capital solutions, provide opportunities to promote gender equality, and cultivate a community that fosters strategic partnerships and inclusion,” Markowitz says.
First Women’s Bank says one of its key goals is to leverage fintech to “drive growth and deliver an exceptional customer experience”. It aims to offer a full suite of financial services, including process management tools and platforms allowing customers to aggregate their financial information.
Fiserv advised on the central processing and digital engagement technology that will underpin First Women’s Bank, allowing it scale nationally and serve a diverse national lending market in the US from a central flagship location in Chicago that, while focused on women, will also compete across other banking verticals.
Supporting the community
As part of the partnership, First Women’s Bank has also joined Fiserv’s Back2Business scheme, an initiative to help small, minority-owned businesses impacted by COVID-19 get back on their feet through financial support, technology solutions and business expertise. The goals align neatly with those of First Women’s Bank, which will help bring the programme to Chicago early next year.
Danelle Hawig, Vice President of segment strategy for Bank Solutions at Fiserv, says: “We’re committed to enabling the bank to create an intuitive and secure digital experience that reflects their brand and vision.”
Pictured (L-R): Members of the First Women's Bank Founding Group, back: Kim Vender Moffat, Ann Danner, Amy Fahey. Middle: Misha Blackman, Melissa Widen, Beth Wnuk. Front: Lisa Kornick, Marianne Markowi. Image credit
Zafin: Banking is now in the era of the tech ecosystem
The development of tech ecosystems is placing the future of post-COVID banking in jeopardy. At a time when Big Tech can replicate the functions of traditional financial institutions, what can banks do to retain a grip on the market?
John Smith, EVP Ecosystem at Zafin, has a few ideas. A SaaS cloud-native product and pricing platform for financial institutions, Zafin is preparing the next generation of banks to cope with this precise challenge.
Smith is responsible for the strategic and tactical management of the company’s ecosystem, including the creation of new business models to support growth and differentiation. We asked him four questions:
Q. Have the events of the pandemic caused an irreversible shift in the digitalisation of banks? If so, is COVID the sole cause or are there other factors?
It’s a great question and one that I am asked a lot. Without a doubt, the COVID-19 pandemic has driven a significant shift in the acceleration of digital. In fact, I’ve seen some estimates show there to have been as much as four to six years of digital adoption growth since the initial lockdown started.
While the pandemic may be the primary reason for this growth, two other drivers include fintech disruption and the high costs of operating a traditional retail bank. Both of these factors have caught the attention of banking executives as they set their minds on accelerating digital transformation with a focus on high return, low risk.
Q. Some commentators believe banks must learn from Big Tech in order to survive. Do you agree? Please expand.
I agree completely; we’re living in the era of the ‘ecosystem’. All the seismic shifts we’re seeing in technology, be it aggregation, embedded finance, DeFi or hyper-personalisation are all enabled by the foundation of an ecosystem.
When financial institutions work with a strategic partner like Zafin, which has made the strategic investments in a best-in-class ecosystem, they’re able to capitalise on opportunities more quickly and safely, and will be better positioned for growth now and at the other side of the pandemic.
Q. What are currently the obstacles to adopting Open Banking? Is it more likely to 'take off' in some regions rather than others?
I would argue that Open Banking has been in the US for some time and will only continue to grow there. By definition, Open Banking is about the secure sharing of financial information that customers are aware of and have authorised. Under that definition, we’re seeing aspects of this well underway even though its full potential remains to be seen.
Third-Party Providers are a natural outcome of Open Banking, whereby they can create propositions beyond what a bank normally does to enable banking functions such as payments, borrowing, saving and so on. Once again, some of these are already present through industry-led initiatives, whereas regions such as the EU have taken the pathway of regulation such as PSD2.
The industry-led initiatives we’ve seen in the US have also had the added advantage of guard-rails that regulatory bodies like FFIEC and CFPB provide. There are also other technology-led initiatives such as API definitions that are set out through the FS-ISAC.
I would argue the future of Open Banking in North America will be through the natural evolution of the guidelines and API definitions that have been published, as well as the natural progression of industry initiatives.
Q. Are there any other bank tech trends you'd like to discuss?
Coreless banking. Zafin has been pioneering some of the work around externalising functions out of the legacy core to drive a more ‘fintech nimble’ bank, while not having to deliver a ‘heart and lungs’ core bank replacement.
Real life examples of this include moving some of the core functions of a banking system, such as product and pricing to a platform like Zafin. Origination, onboarding, KYC, risk, and compliance are all other examples of externalising banking functions for added agility.