Intuitive AI in FinTech: Gen AI & Digital Finance Evolution
Now Available On Demand
The financial services landscape is being fundamentally reshaped by artificial intelligence, with significant implications for institutions and consumers alike.
In this compelling 30-minute webinar hosted by FinTech Magazine, Intuitive AI in FinTech: Gen AI and the Evolution of Digital Finance, industry experts from Cognizant and Microsoft explore the transformative impact of generative AI on digital finance and what it means for the sector's future.
Meet the Speakers
Ramona Balaratnam
Manager, Cognizant Research
Ramona provides fascinating insights from Cognizant's latest research on consumer attitudes toward AI in financial services, explaining how customers' comfort levels vary significantly across different banking products and services.
John Da Gama-Rose
Head of Banking & Financial Services, Global Growth Markets, Cognizant
With over 30 years in banking and financial services, John shares expert perspective on why AI investment is accelerating now and what financial institutions must do to avoid falling behind.
Robert Benyo
Banking and Financial Services Market Leader, Cognizant
Robert brings a strong risk and compliance perspective, highlighting the critical importance of trust and data quality in successful AI implementation.
Key Insights
The webinar delves into Cognizant's groundbreaking research "New Minds, New Markets," which reveals that AI-enthusiastic consumers represent a massive market segment accounting for an estimated US$4.4tn in spending across the US alone over the next five years.
Perhaps surprisingly, the research shows that consumers are generally less comfortable using AI in banking and finance compared to other sectors, particularly when it comes to complex financial decisions like loans and mortgages.
While people are increasingly willing to use AI to research and compare products, there remains significant hesitation about allowing AI to make purchasing decisions on their behalf.
- Invest now or risk becoming industry laggards
- Design comprehensive AI frameworks suited to your specific organisation
- Don't rush adoption without understanding the risks
- Leverage existing IT control landscapes to maintain hard-earned customer trust
- Make data quality a priority—the biggest untapped asset for most institutions
The Trust Imperative
Trust emerges as the central theme throughout the discussion. Robert Benyo emphasises that financial institutions face unique regulatory complexities that can create headwinds for AI adoption, but their expertise in stability, security and risk management gives them a distinct advantage in developing trustworthy AI systems.
A highlight of the webinar is a demonstration of cutting-edge deepfake detection technology designed to combat emerging threats.
As Benyo explains, "Deepfakes risk destroying trust, and banks are at the centre of trust." The technology showcases how AI is simultaneously creating challenges and solutions for the industry.
Looking Ahead: Banking in 2035
The experts paint a compelling picture of banking's future, with John Da Gama-Rose envisioning "a much lighter operating model" by 2030, driven by the convergence of AI, automation and cloud enablement.
By 2035, we could see a fundamentally transformed landscape with AI agents serving as personal financial advisors that anticipate needs rather than simply reacting to them.
For anyone interested in the future of financial services, this webinar offers valuable insights into how AI is reshaping banking and what institutions must do to thrive in this new paradigm.
To explore more, you can watch the webinar on demand here.
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