BT Group Partners With Adyen to Onboard Tap to Pay on iPhone

The digital and startup incubation of BT Group, called Etc., has announced its latest partnership with Adyen, enabling its small business (SMB) customers to accept in-person contactless payments with Tap to Pay on iPhone. 

Tap to Pay on iPhone enables merchants to accept physical debit and credit cards, Apple Pay and other digital wallets, removing the need for businesses to employ card readers or extra hardware. 

Created with Adyen, BT Group’s Tap to Pay app has been designed following input and feedback from SMBs, mobile workers and sole traders to best fit the specific needs of their businesses. 

The BT Tap to Pay app – what’s included?

Alongside its core function to enable SMEs with in-person contactless payments, Tap to Pay on iPhone and the BT Tap to Pay App includes built-in security and privacy features, providing companies with the ability to view payment history at a glance and offer a simplified refund service. 

The partnership combines EE’s connectivity with Adyen’s expertise in mobile payments, and SMEs that adopt this new service will benefit from BT Group’s transaction rate of 1.4% in customer payments taken. 

Tom Guy, Managing Director of BT Group’s incubator arm Etc., says: “Our partnership with Adyen has allowed us to streamline payment processes for small businesses across the UK while providing a quicker and easier way to pay for their customers, all powered by the UK’s best mobile network, EE and removing the need for additional touchpoints. 

“Tap to Pay on iPhone and the BT Tap to Pay app put the power directly into the hands – and phones – of business owners, providing a fast and seamless way to take payments without reliance on extra hardware. All that’s needed is an iPhone and the BT Tap to Pay app.”

Indeed, Adyen’s latest deal with BT Group comes amid a series of recently announced partnerships as it looks to scale its presence across the markets in which it operates. 

In December 2023, it announced a partnership with Klarna to simplify the card payments experience for Klarna’s 150 million consumers and 500,000 retail partners, and, in January this year, it signed a deal with Billie to bring buy now, pay later (BNPL) services to more European markets. 

On its latest deal with BT Group, Adyen’s UK Managing Director, Nicole Olbe, says: “We’re excited to be working with BT to bring a brilliant, trusted service to BT’s one million small business customers. 

“Tap to Pay on iPhone and the BT Tap to Pay app provides a secure and fast checkout experience that increases mobility on location and allows for a convenient and secure way to pay for customers. 

“This innovation has simplified in-person payments and removed the dependence small businesses have faced with payment hardware.”

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